IN THE MEDIA
Featured Podcasts
Susan gives her advice on creative thinking, overcoming negativity biases, and personal creativity.
Creativity and Cookies - How to Get a Grip | The Podcast
The INDUStry Show with Susan Robertson
Overcome Negativity Bias & Go Toward Your Big Idea with Susan Robertson
How to get More Breakthrough Idea with Susan Robertson
The $100 MBA Show: Susan Robertson on how to Supercharge your Creative Thinking
NEW: 10 Rules for Brainstorming Success
The Secrets of Visionary Thinkers: How to ensure new ideas get real consideration
Overcoming the Curse of Knowledge to Inject New Ideas Into Your Business
Susan explains how being a knowledgeable expert in your field can sometimes impede your creative problem-solving ability
The Secrets of Visionary Thinkers: 5 Steps to Living in Possibility
THE NEUROSCIENCE OF INNOVATION: How your own brain limits creative thinking
Several neuroscience principles limit our ability to creatively solve problems and generate innovative ideas. Understanding some of these principles can help you optimize your creative thinking and innovation processes.
IFEA’s ie: The Business of International Events
Finding the Hidden Innovators in Your Company: Leonardo da Vinci, Thomas Edison and the Rest of Us
At the heart of creativity and innovation is problem-solving. Since all humans problem-solve, by definition, all humans are creative. However, we each go about our problem-solving in our own preferred style, and society has come to label only one style as being “creative”.
IFEA'S ie: The Business of International Events
Old Thinking Won’t Lead to New Ideas: 5 tips to Become more Innovative
American Business Women's Association
Imprint Canada May/June 2022 (pg. 1, continued on 6)
The Secret of Visionary Thinkers: 2 simple steps to crushing subconscious assumptions
American Business Women's Association (ABWA)
Minnesota Insurance Association
HOW TO SUSTAIN FLEXIBLE THINKING AND NIMBLE ACTION
To survive the pandemic, companies were forced to adapt very quickly to radically new circumstances. Even large organizations – where it’s typically difficult to shift directions quickly – managed to accomplish it. Leaders discovered that, when required, their organizations could act much more quickly and nimbly than they normally do.
So, the obvious questions are 1) “What was different?” and 2) “How can you ‘hardwire’ this flexibility into your organization so it continues to be stronger in the future?”
Articles:
American Business Women’s Association
Fluid Power Journal: Insider Guide
MN Independent Insurance Agents & Brokers Association
ISSUU OTC Beauty Magazine page 32
Idaho Music Educators Association page 10
WHAT THE BEST BOSSES DO
There are toxic bosses. There are OK bosses. There are good bosses. And then there are absolutely amazing bosses — the ones you remember forever. Not only can these outstanding leaders have a life-changing impact on your career, but they can also drive positive change in the culture of an entire organization.
6 Things the Best Bosses do Differently - Ladders | Fast on Your Feet
HOW TO ignite CREATIVE THINKING IN A REMOTE ENVIRONMENT
How can innovation be encouraged when we’re not face to face? The good news is creative thinking and problem solving is not lost when employees are all working remotely.
Igniting The Creative Spark, Digitally, When Everybody Works At Home - Forbes
Virtual Communication and Importance of Engagement - Fox News
Featured Television Appearances
Susan explains methods ranging from using Neuroscience to reconnecting with your inner child to aid creative thinking
The List - How to Overcome Negativity Bias
How to Make Virtual Meetings More Engaging - River City Live: WJXT Channel
Escaping the negative mindset by framing your thinking - Virginia This Morning
Fox 5 - Virtual Communication and How to be More Engaging
Overcoming our Instinctive NEGATIVITY BIAS
All humans share a set of cognitive biases, which are mental shortcuts that we subconsciously rely on for problem solving and decision making. Unfortunately, these shortcuts also limit our ability to think more creatively and come up with innovation ideas. Here’s a neuroscience brain hack to manage around the most problematic one.
Four Ways to Stop Negativity Bias from Killing Innovation
Problem Solving For Success: How To Reframe Biased Thinking And Live In Possibilities - Forbes